Demna Gvasalia

Irony as faith

Demna Gvasalia is a Georgian fashion designer known for his work at Vetements and Balenciaga, where he reimagines everyday clothing through exaggeration, tailoring, and cultural critique. His silhouettes often distort scale — oversized shoulders, elongated sleeves, sculptural puffers — challenging norms of luxury and taste.

Demna frequently samples streetwear, uniforms, internet aesthetics, and political imagery, reframing them through high-fashion construction. His collections often function as social commentary.

Demna Gvasalia is a Georgian fashion designer known for sculptural, deconstructive silhouettes and culturally critical collections at Vetements and Balenciaga.

Demna Gvasalia is a Georgian fashion designer known for exaggerated silhouettes and deconstructed, culturally critical approaches at Vetements and Balenciaga.

In Observatory